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Researchers' Database
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TANAKA Tomoaki
Department / Course
Tokyo Keizai University Business Administration
Job
Professor
Academic conference presentation
2021/09/12
The History of Innovation and Marketing in the Electronic Musical Instrument Business: A Case Study of Yamaha Electone (The16th National Convention of the Japan Society for Electronic Keyboard Music)
2020/11/21
The History of Pianos in Japan: Production, Distribution, Consumption and Society (66th Marketing History Society of Japan)
2018/06/16
Malaysian National Car Industry and the marketing of Toyota: The Attempt of Toyota in a Specific Market (Japan Society of Marketing and Distribution (Kanto Association))
2014/05/24
The Marketing Strategies of Musical Instrument Wholesalers before and After the World War II: The Case of Miki Gakki in Osaka (The Congress of the Socio-Economic History Society)
2010/10/02
The Marketing Strategy in the Piano Industry: The Historical Change of Yamaha Music School and Dealer System (The 46th Congress of the Business History Society of Japan)
2008/10/12
Historical Consideration of the Marketing Strategy in Japan and the U.S.: The Process of Resolving Sales Restrictions in the Sewing Machine and Piano Industries (The 44th Congress of the Business History Society of Japan)
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